IBM: Follow Buffett On IBM, You'd Only Be 14% Late

Follow Buffett On IBM, You'd Only Be 14% Late
by Intangible Valuation

According to global brand consultant Interbrand, IBM (IBM) is the third most valuable brand in the world, after Coca-Cola (KO) and Apple (AAPL). According to brand equity database BrandZ, IBM is the second most valuable brand after Apple. Either way, for a company that does not necessarily make consumer products, its contribution and reputation are well known and recognized. read more »

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