How To Keep Email From Driving You Crazy

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	The BrainYard weekly newsletter — the latest news and information on social business technologies. Don't miss The BrainYard's news and updates — please add thebrainyard@techwebdigitalcontent.com to your contact list or address book. How To Keep Email From Driving You Crazy By David F. Carr Never mind spam. How are we supposed to deal with the rest of our email? Has your inbox gone crazy, or are you the crazy one? I've been testing a product called SaneBox, which promises to save me from inbox insanity, and it's scary to see how much it's slimmed down my Gmail inbox. This got me thinking more broadly about the problem of email overload, and sent me looking for clues about how others deal with it. SaneBox is often compared with the Priority Inbox, a Gmail enhancement Google introduced a couple of years ago (still offered, albeit buried in the user interface). SaneBox takes a similar approach to highlighting the most important messages and letting the rest wait until you have time for them. One way SaneBox improves on the concept is by connecting to your social media accounts--or, in one enterprise variation, to your Salesforce.com customer list--to identify your most important contacts and make sure their messages stand out. In other words, the software tries to whittle down your inbox to just those messages that you must attend to as part of your business, or which promise to bring in new business. READ MORE » Hearsay Guards Against Social Media Trouble Hearsay Social helps businesses plug into social media while still controlling compliance and governance. Learn more in our Valley View video. Yammer Promotes Enterprise Graph Solution To Social Silos Just as Facebook's social graph connects you to friends and the content you've liked, Yammer says its Enterprise Graph will connect you to colleagues, documents, and data. Hurricane Sandy: Will Social Media Inform Or Distract? You don't want to find yourself tweeting from your smartphone as you blow away in the wind. Hurricane Sandy: Mobile, Social Tools Help Emergency Management Everbridge emergency alert system is being used by several cities in the path of Hurricane Sandy and offers a mobile app and social media monitoring capabilities to give emergency responders a better picture of a crisis. Hurricane Sandy: Social Media Resources Businesses should tap into Facebook, Twitter and other social resources to inform and support employees and business partners. Socialware Listens For The Sound Of Money As part of its social media management tool for financial advisors, Socialware now scans an individual's network for contacts who might be in the market for life insurance or a 401(k) rollover. MORE NEWS » Debra Donston-Miller Reach Out, Touch Facebook Friends With Hugging Vest A vest that inflates to 'hug' users when their updates are liked opens up a host of possibilities. MORE COMMENTARY » 10 Great Social Features For Microsoft SharePoint 2013 Social computing will play a big role in Microsoft's upcoming collaboration platform. 6 Ways iPhone 5, iOS 6 Amp Up Social Opportunities Apple's iPhone 5 and iOS 6 add social capabilities to the iPhone and iPad that will provide new ways for businesses to interact with their customers. Oracle vs. Salesforce: Social Acquisition Face-off Oracle and Salesforce.com have established a pattern of dueling acquisitions of social business companies. Here's how that battle is shaping up. MORE SLIDESHOWS » Hearsay Social Brings An Enterprise Focus Hearsay Social's CTO and co-Founder Steve Garrity gives the Valley View judges the 2-minute elevator pitch, and discusses why his company's social enterprise software stands out. Hearsay Makes Business More Social Some of the most innovative new enterprise technologies come from start-ups, but doing business with them can be risky, given their unproven products and short track records. With Steve Garrity, Co-Founder and CTO of Hearsay Social. Highlights: Microsoft Introduces New Office and Windows 8 Highlights: Microsoft Introduces New Office and Windows 8 MORE VIDEOS » Reach Out, Touch Facebook Friends With Hugging Vest Hearsay Guards Against Social Media Trouble Yammer Promotes Enterprise Graph Solution To Social Silos Hurricane Sandy: Will Social Media Inform Or Distract? Hurricane Sandy: Mobile, Social Tools Help Emergency Management Hurricane Sandy: Social Media Resources Socialware Listens For The Sound Of Money This makes a lot of sense to me but I would go further. We don't just need mobile Apps, the mobile device is at the center of the process from exploring thru buying and using. It connects the online and offline worlds throughout the process. It is no longer a funnel and it isn't about marketing to anybody, the focus is the user experience controlled by the mobile device. Analytics and marketing automation play a large role but I really think mobile is at the center. Comment by: pbarry57001 Commenting on Will CMOs Outspend CIOs? Wrong Question» Sponsored by IBM Top 7 Tips for Delivering Exceptional Online Experiences In this webcast, we will share our top tips for delivering exceptional online experiences – gleaned from thousands of customer engagements. Hear customer stories on how they increased customer satisfaction and improved brand loyalty. Excerpt: Enterprise Collaboration & Social Software Evaluation Report - Comprehensive Product Evaluations Accelerating Business Performance Guide to Understanding Social CRM The State of Community Management E2 Innovate November 12-15, 2012 Santa Clara Convention Center Online Marketing Summit San Diego February 11-13, 2013 The BrainYard, a collaboration between InformationWeek and the Enterprise 2.0 Conference, is the leading source of information for business and technology professionals who are infusing social software and processes throughout their organizations. © UBM TechWeb 2011. All Rights Reserved. The BrainYard c/o UBM TechWeb, 303 Second St., Suite 900 South Tower, San Francisco, CA 94107. UBM TechWeb, The BrainYard, Enterprise 2.0, InformationWeek, and associated design marks and logos are trademarks owned or used under license by United Business Media LLC, and may be registered in the United States and other countries. 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