Monday, November 12, 2012

GOOG: Much like a Hollywood studio, YouTube (GOOG)...

1:30 PM Much like a Hollywood studio, YouTube (GOOG) is doubling down on successful content bets while pulling the plug on failed ones. The online video giant plans to re-invest in 30%-40% of the professional content channels it spent $100M to establish last year, but will cancel the remainder. The successful channels have helped YouTube's monthly viewing and ad rates. Nomura thinks YouTube, which has come to dominate mobile video, will generate $3.3B in sales next year. (Read the comments on this)

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