FB: Facebook's (FB) ad impressions and prices...

6:19 PM Facebook's (FB) ad impressions and prices respectively rose 39% and 3% Y/Y in Q1, Sheryl Sandberg states on the CC; given the success of Sponsored Stories and the FBX Exchange, the price growth seems light (mobile a likely reason). Still, Y/Y ad rev. growth was higher in Q1 than in any 2012 quarter, thanks partly to demand for app install ads (used by 3.8K developers to drive ~25M downloads). Payments revenue rose Q/Q after adjusting for an extra month in Q4, and Facebook claims record gaming activity (good for ZNGA). PC ad revenue was flat Y/Y. Mark Zuckerberg hints Instagram will soon by monetized. (live blogs: I, II) (previous) Read comments

FB price at time of publication: $27.43. Check FB price now »

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Focus Articles on FB

• Whisper Number Impact: Earnings Preview For Facebook by WhisperNumber
• Facebook's Current Price Is Unsustainable by Alistair Robson
• Is Facebook Falling Apart? by StockBaller

Press Releases on FB

• Facebook Reports First Quarter 2013 Results (PR Newswire)
• Facebook to Announce First Quarter 2013 Results (PR Newswire)
• Susan Desmond-Hellmann Joins Facebook Board of Directors (PR Newswire)

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Transcripts on FB

• Facebook's CEO Discusses Q4 2012 Results - Earnings Call Transcript
• Facebook's CEO Discusses Q3 2012 Earnings Results - Earnings Call Transcript
• Facebook Management Discusses Q2 2012 Results - Earnings Call Transcript

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