Google Fiber: An Optical Illusion
by Money Investor
In 2012, Google (GOOG) took the wraps off a new internet and cable television service called Google Fiber. The fiber optic cabling used to provide this service is not the illusion. The illusion lies in whether Google is trying to disrupt the traditional cable television and internet delivery method. Conversely, is this just another Google project meant to create buzz around the company for technological innovations that do not necessarily translate into future profits. Some have claimed that every product created by Google is a whopping success. This claim could not be any further from the truth. The Google product development graveyard is littered with past failures. For every Gmail, there is a Google Wave that you may not even remember. Failed products will always exist for those pushing the envelope and pioneering new technology. Why Google Fiber deserves much more scrutiny, than Google Glass for example, is the sheer cost of this product should they decide to expand the offering. By the end of this article, you should know the pros and cons of this service being expanded in a significant way. Additionally, the profit potential and the capital required to finance such an expansion will also be outlined. read more »
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