5:05 PM Video ads are coming to Facebook (FB), and if AdAge is right, they won't be cheap for advertisers. Ad execs briefed on Facebook's plans claim Facebook wants to sell 4 daily video ad "slots" based on age and gender, that the ads will be capped at 15 seconds, and that no user will see more than 3 ads/day. The kicker: Facebook is setting an asking price of upwards of $1M for each slot. One exec is intrigued by their massive potential reach. "Aside from a YouTube front page or a Yahoo front page -- which certainly isn't what it used to be -- this could be the answer." (previous) Read comments
FB price at time of publication: $26.92. Check FB price now »
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