Tuesday, April 30, 2013

FB: Facebook's Mobile Monetization And Potential Hit Features Are Key To Earnings

Facebook's Mobile Monetization And Potential Hit Features Are Key To Earnings
by Trefis

Facebook (FB) will report its Q1 2013 earnings on May 1. We expect to see mobile advertising results improve driven by the company’s efforts to integrate ads into its mobile platform. We expect margins will be lighter as Facebook is hiring aggressively to support the development of a host of features including gifts, Graph Search, custom audience and app-install ads. read more »

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