Re-Energized Microsoft Presents Opportunity For Investors
by Ed Liston
After being a market leader in the technology sector for a decade, Microsoft (MSFT) has now been a backbencher for some time now. And this is not about its core business, but about its non-core smartphone business, which is now the most attractive segment in the market. The company has been unable to tap into the exponentially growing smartphone industry in the last decade. Good news, though, is that its search engine Bing has been picking up and is now the third most popular search engine in the world. That is not an irrelevant statement because as we will see shortly, Bing has a lot to do with Microsoft's inroad into the smartphone industry. read more »
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