Apple's Siri And WifiSlam A Perfect Match
by Gregory Stuckey
WifiSlam could be the final technology Apple (AAPL) needed to truly leverage its army of iOS users for maximum value. There are a couple developments coming out of Apple that look extremely promising in providing Apple a competitive advantage for the iPhone and iPad to grow market share. When Siri came out in the iPhone 4S it was a huge hit and helped Apple differentiate the iPhone from the competitors and became the "must have" smartphone. Apple added this feature to the iPad for the third generation and if leveraged right could continue to provide even more value to Apple. These two applications coupled with Apple's maps app and the ability to make secure mobile payments from Apple devices could set the stage for continued growth in iPhone and iPad sales. I know Apple isn't taking mobile payments yet but that may all soon change with the rumored fingerprint scanners for the latest version of the iPhone. If true this would provide greater security to the iPhone and open near-field communication technology for Apple to use to create a true digital wallet. read more »
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