As The Surface Pro Succeeds And The Surface RT Fails - What It Means For Microsoft
by Abu Bakr Hussain
Microsoft (MSFT) has a surprise hit on its hands: the Microsoft Surface Pro -- A 10.6", 2lb laptop/tablet hybrid retailing from $899. Unusually for the relatively staid laptop marketplace, it quickly sold out upon launch on February 9th, with new orders now forecast to arrive from March 1st onwards. This is an impressive reversal of the Surface RT launch in November. Despite being available on launch day to most developed markets, and despite being around half the price of the Surface Pro ($499 upwards), the Surface RT struggled to make an impact, with estimates suggesting less than a million sold so far. To put this in context, Asus, a relative lightweight in the tablet world, sold three times as many in Q4 2012. read more »
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