Does Social Search Mean Anything For Facebook Stock?
by Vlad Deshkovich
On January 15, 2013 Facebook (FB) issued a press release about a new feature called "Graph Search". Graph Search allows you to search for your friends and their interests at the same time. For example, you can search "friends who live in my city"; the result will be an accurate listing of your Facebook friends who live in the same city as you. The idea behind Graph Search is to allow people to make new connections on Facebook based on similar information (content given to Facebook by a user). You can also discover which of your friends have common interests, giving light to social trends as they happen. The nature of Facebook's search function is fundamentally different than what is offered by firms such as Google (GOOG) or Bing (MSFT); it will only provide information that is deemed "relevant" by whether you and your friends have chosen to give Facebook data regarding it. It is because of this difference that Facebook will not take market share away from the search giants. read more »
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